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The Revenue Operating System Newsletter 📨

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Effect Before Efficiency: The Secret to Building Processes That Actually Work

Effect Before Efficiency: The Secret to Building Processes That Actually Work

In the world of Revenue Operations, the ideal is a simple, elegant playbook. We’re driven...

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Introducing the data model in HubSpot

Introducing the data model in HubSpot

Defining your data model is a part of CRM implementations that often happen behind the...

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Measure what matters: Key metrics to track in HubSpot to improve outbound sales performance

Measure what matters: Key metrics to track in HubSpot to improve outbound sales performance

A couple of weeks ago I spoke with a sales leader who was frustrated because his team...

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Churn is determined the moment a misaligned deal is signed

Churn is determined the moment a misaligned deal is signed

You're at your weekly leadership meeting. Numbers are up, but there’s tension in the air.

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Lifecycle stages and buyer's journey reporting in HubSpot

Lifecycle stages and buyer's journey reporting in HubSpot

In this article, I am going to introduce the basic principles we need in order to create...

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Selling with the customer - The power of small moments in big deals

Selling with the customer - The power of small moments in big deals

Deals gets done through a series of meaningful, brief interactions.

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How to avoid the most common mistakes in process design

How to avoid the most common mistakes in process design

There are a lot of moving parts to consider when you work with operations, and even more...

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The three critical phases of process design

The three critical phases of process design

As a Revenue Operations consultant, most of my projects are built around the desire to...

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How does the time to close impact the close rate on deals?

How does the time to close impact the close rate on deals?

You’ve just engaged with a hot prospect. You're confident, the conversation is flowing,...

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